In conjunction with #kulim88 anniversary celebration, a series of activities
has been carried out and I have the opportunity to attend their First Virtual
Forum with Encik Mohd Faris Adli Shukery, Managing Director of Kulim
(Malaysia) Berhad on 1 September 2021.
Kulim (Malaysia) Berhad celebrates its 88th anniversary by unveiling its five-year transformation plan to become a leading agribusiness player. As part of the plan, Kulim aims to strengthen its core businesses, create new growth, enhance operational excellence throughout its Group, and pave the way for an Initial Public Offering (IPO) in 2024.
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| Encik Mohd Faris Adli Shukery, Managing Director of Kulim (Malaysia) Berhad was presenting speech during the First Virtual Forum. |
Mohd Faris Adli Shukery, Managing Director of Kulim (Malaysia) Berhad, said
one of his tasks after joining Kulim in October last year was to streamline
its strategic direction.
"My goal is for Kulim to strengthen its position as a leading agribusiness
player and establish not only a sustainable legacy but also a profitable
organization built on the right beliefs and foundation for the next
generation," said Mohd Faris at Kulim's media briefing in conjunction with
Kulim's 88th anniversay.
Mohd Faris said the streamlining of the business structure includes the
divestment of non-core businesses and assets, striking-off dormant or inactive
companies, and enhancement of organization structure, which is expected to be
completed by the end of the year.
Mohd Faris also mentioned while expanding into Upstream, high-value crops and
new growth areas - specifically smart or integrated farming and livestock
management, Kulim is also venturing into downstream activities that could
capture the margin of the entire value chain.
"Despite the challenges of pandemic Covid-19, Kulim registered a growth of 17%
in revenue from RM1.21 billion in 2019 to RM1.41 billion in 2020," said Mohd
Faris, adding that the result was due to the resilient manpower of Kulim,
aided by the digitalization programme under the transformation plan.
"We implemented new systems for enhanced management, operations,
administration and accounting systems, as well as to further enhance
mechanization and automation by investing more in machinery," said Mohd Faris.
Mohd Faris mentioned that the key to a successful transformation was through
recognizing the efforts of its employees, aided by digitalization and
mechanization to increase productivity. While doing so, Kulim is also
committed towards the Environmental, Social & Governance (ESG) principles
and recognize the importance of ESG throughout its organization.
"We are committed towards the RSPO and MSPO certifications, investing in
Renewable Energy initiatives and working with biodiversity groups, to raise
awareness on environmental issues. Kulim also carries out community
development initiatives through institutions and programs for the community,
children and education, people's welfare, infrastructure, culture and
religion. The company also committed to integrity, Kulim was successfully
accredited with the ISO 37001:2016 Anti-Bribery Management System ("ABMS") by
SIRIM on the 4 June 2021," said Mohd Faris.
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In conjunction with Kulim 88th Anniversary, Kulim is introducing their new logo as part of the rebranding transformation. |
At the event, Mohd Faris also revealed Kulim's new logo and corporate video as
part of its rebranding exercise to portray a stronger and more prominent Kulim
as part of Corporate Malaysia.
Kulim also launched the #kulim88 and #kulimpeduli campaigns to help those who
were affected by the pandemic. #kulim88 campaign ended on 29 August while
#kulimpeduli starts later this month until the end of December. This campaign
targets to assist 1,500 recipients in Malaysia. Both initiatives are
collaborations with various foundations namely MyFundAction, Yayasan JCorp and
other strategic local Johor agencies.
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| Virtual Photo Session during the First Virtual Forum. |
Kulim (Malaysia) Berhad Social Media Links:-
Website: http://www.kulim.com.my/
Facebook: https://www.facebook.com/kulimberhad/
Instagram: https://www.instagram.com/kulimberhad/
About KULIM
Kulim (Malaysia) Berhad traces its history back to 1933 when Kulim Rubber
Plantations Ltd was incorporated in the United Kingdom. Kulim a wholly owned
subsidiary of JCorp, pioneering the sustainable palm oil producers, certified
to the Roundtable on Sustainable Palm Oil ("RSPO").
Over the years, Kulim has grown to become a diversified plantation company and
continues to strengthen its position by securing new hectarage. Kulim Group's
total oil palm planted area boosted to 63,509 hectares at the end of 2020,
across Malaysia and Indonesia.
Kulim is looking at the expansion of its plantation segment to agribusiness
which includes oil palm, pineapple, other crops, smart farming and livestock
whilst driving innovative efforts; set on becoming one of the leading
plantation and agribusiness players in Malaysia.
Kulim is focused on developing resilience in the supply chains, protecting
revenues and managing profitability while reconfiguring capital allocation for
a post-COVID-19 future. Guided by Kulim's transformation programme, Kulim will
work towards achieving their goal to deliver sustainable long-term returns and
value to shareholders as well as other stakeholders.
#kulim88 #kulimcelebrates #foryou #makeadifference #kulimpeduli #kulimberhad
