Sunday, July 28, 2019

Roche Malaysia collaborated with National Kidney Foundation launched Red Bean Assistance Program

In Malaysia, the number of patients with chronic kidney diseases (CKD) are on the rise, and they are looking at a possible lifetime of costly dialysis treatment. Among the biggest issues plaguing patients of CKD is anemia. In view of this, National Kidney Foundation of Malaysia (NKF) in collaboration with Roche Malaysia, a market leader in renal anemia, launched the Red Bean Assistance Program to help relieve the economic burden of CKD patients with anemia, especially from the low-income group. This program will be commenced in Klang Valley on 1st August 2019, and subsequently nationwide, starting on 1st January 2020.

The media launch for Red Bean Assistance Program was taking place at National Kidney Foundation Centre, Petaling Jaya, Selangor. Present at the event were Datuk Seri Dr. Haji Dzulkefly bin Ahmad, Minister of Health Malaysia, Dato' Dr. Zaki Morad, Chairman of NKF, Mr. Lance Duan, General Manager of Roche Malaysia.

(L-R) Datuk Seri Dr. Haji Dzulkefly Bin Ahmad, Minster of Health Malaysia
Dato' Dr. Zaki Morad, Chairman of National Kidney Foundation
Mr. Lance Duan, General Manager of Roche Malaysia
at the media launch of Red Bean Assistance Program

Datuk Seri Dr. Haji Dzulkefly bin Ahmad welcomed the corporate responsibility initiative by NKF and Roche Malaysia. "The well-being of kidney patients cannot be taken lightly. The Red Bean Assistance Program will help to meet the needs of kidney patients especially since this is a growing issue around the world, including Malaysia," he added.

"I am pleased to see that the Roche Cares innovative co-payment program has now been extended for kidney patients," said Datuk Seri Dr. Haji Dzulkefly bin Ahmad. He stated more partnerships between funders and pharmaceutical players in the private sector are needed to reduce the public sector's healthcare burden.

"Kidney patients need long-term treatment and the cost to sustain dialysis is high, especially for those with renal anemia. While the burden is difficult to bear for most patients, the hardest hit are those from the low-income group. NKF provides support and treatment at our 28 centres nationwide with more than 1,700 dialysis patients to manage. On this note, we are glad to have Roche Malaysia as our partner to reach out to more patients beyond those currently receiving treatment at NKF," said Dato' Dr. Zaki Morad, Chairman at NKF.

To manage the health complications as a result of chronic kidney disease, each patient pays more than RM25,000 a year for treatment on average in Malaysia, according to the NKF¹.

Dato' Dr. Zaki Morad further commented, "Through this innovative, co-payment program, the cost of the patient's ESA treatment is co-shared between the patient, NKF and Roche."

"In Malaysia, Roche has a strong reputation as a market leader not only in oncological treatment but in chronic conditions, like renal anemia as well," mentioned by Mr. Lance Duan, General Manager of Roche Malaysia. He further explained that the Roche Cares program is a co-payment funding model introduced at the end of year 2018 to reduce the financial hurdle of breast cancer patients in accessng innovative medicines. "Basically, the model brings together various funders and Roche to share patients' burden of treatment cost," he added.

Under the Red Bean Assistance Program, Roche Malaysia and NKF will alleviate the financial burden for CDK patients by providing them with the treatment of an erythropoietin-stimulating agent (ESA) that signals the bone marrow produce more red blood cells². This innovative and once monthly medication simplifies renal anemia management for the patient³.

The name 'Red Bean' under the Red Bean Assistance Program was selected for its visual resemblance in shape and colour to a kidney. This program is expected to benefit more than 600 patients for the first year and 1,000 for the next 2 years, making it a total of more than 1,600 patients within the first 3 years. Patients who are currently receiving treatment outside of NKF and who require additional (ESA) to optimize their treatment are eligible to apply.

Red Bean Assistance Program

Patient Eligibility Criteria
  • Malaysian citizens or Permanent Residents
  • Have anemia associated with CKD (on dialysis and not on dialysis) and have been assessed by a qualified Nephrologist as suitable for ESA treatment
  • Attend interviews by the NKF Welfare Department
  • Agreeable to home visits upon request by the NKF Welfare Department
  • Motivated and can present themselves for ESA administration at assigned NKF dialysis centres

Patient Responsibilities
  • Inform the NKF Welfare Department if there are any material changes in their financial circumstances
  • Commit themselves to co-operate with the ESA treatment requirements including returning to their referring nephrologist for outpatient clinic reviews and performing suitable blood tests every 3 months
  • Inform NKF if their ESA treatment is changed for any reason

Chronic kidney disease patients (on dialysis and not on dialysis) from private or public treatment centres can apply for the Red Bean Assistance Program through any NKF centres around the country. For more information on the application process, please visit or call NKF at telephone number +603-7954 0052 / +603 7954 0119.

¹Sourced from New Straits Time:
²Silverberg DS et al (2011). The role of erythropoiesis stimulating agents and intravenous (IV) iron in the cardio renal anemia syndrome Heart Fail Rec 16:609-614
³MIRACEL Study. Flisher et al. Current Medical Research and Opinion 26(5): 1083-89

Thursday, July 25, 2019

Chewies x Watsons "I Have A Big Dream" ~ Turn Our Kid's Dream To Reality!

When I was young (far away way-back time haha), I used to dream of I want to become so many things, and during my olden time, there was no such thing as website searching or social media stuff. Nowadays there are so many opportunities exist with the advance information technology, such as kids get to expose different sort of careers via internet, opinion and thoughts sharing via social media sites, therefore kids nowadays are blessed with loaded information which makes them more aware of what they really like about doing.

Renowned companies well awared of this new millenium trend and involved actively in capturing children's market. Like recently the well established AJ Research & Pharma Sdn Bhd (AJRP) has launched a children's competition with Watsons Malaysia as Chewies Annual Corporate Social Responsibility campaign for 2019 to help children to fulfill their dream.

Chief Executive Office from AJ Research & Pharma was giving speech during the launch day

Dream makes a child becomes alive and exciting. As such children needs to be strong and healthy mentally and physically in order to dream big. A healthy body makes a happy child. It is vital to boost our child's immune system, ensuring that they are able to fight for their dreams without needing to worry about their health.

MC of the launch day, Mr Kyle

In this CSR campaign, every child deserves to dream regardless who and where they are from. Children needs to draw or write their dream for participation. This participation does not require any purchase. Chewies will donate RM1 to every unit Chewies sold during this campaign period. This donation will go to the top winner's school. With this, Chewies wants to motivate more children to submit their dream so that they can contribute to their school too.

Details of the Competition

Two Categories:

1. Drawing Category ~ Age 4 to 6 years old
2. Essay Category ~ Age 7 to 12 years old (any language; with a limit of 100 words)

Kids showcasing their dream during the launch event at GSC Gold Class Pavilion, Kuala Lumpur

Rules and Regulation of Competition
  1. All entries must be submitted via photograph to: 
  2. Judging will be based on several factors: Quality of photo submitted for clearer clarity, Creativity and Originality, and Relevancy based on theme.
  3. All entries must be submitted latest by 11:59pm, 2nd September 2019.
  4. Prizes:
  • Top Winners: 3 winners' dream will be fulfilled and 3 x RM150 Chewies Hamper for both age category
  • Consolation Prizes: 5 x RM150 Chewies Hamper for both age category
  • Additionally all winners that are Watsons members will get 1,000 Watsons points credited into their parents' account

Step 1
Draw / write an essay based on the topic "I Have a Big Dream"
Age 4-6 : Drawing
Age 7-12 : Essay

Step 2
Take a picture of the completed drawing / essay

Step 3
Email to:

*No purchase is required to participate
*Terms and conditions applies

Chewies ImmunoLicious

This natural immune system booster comes with a hero ingredient named Wellmune, a natural yeast beta glucan that can triggers human immune defences to protect the body.

Wellmune is a Beta 1,3/1,6 glucan extract from baker's yeast. It is able to prime the body's immune system to fight against the harmful pathogens. Wellmune helps to support the immune system by taken up into the body through specialized immune tissue in the intestines. There, immune cells engulf Wellmune and degrade it into smaller fragments that bind to neutrophils, the most abundant immune cells in the body. Primed by Wellmune, neutrophils move more quickly to recognize and kill foreign challenges.

Until their immune systems are working optimally in their teens, kids need to augment their bodies' natural defenses with supplements, such as adequate daily consumption of Wellmune. Chewies ImmunoLicious comes in gummy format, as gummy is a form that most children will like, especially the picky eaters who is always weak in their immunity, and for children who have difficulty in swallowing the tablets.

Chewies ImmunoLicious is available in 3 flavours, namely Strawberry, Orange and Mango.
Packing size available in 30's and 60's.

Also comes with travel pack size of 10's which provides convenience and protection to children during their traveling.

Chewies ImmunoLicious is available to purchase in Watsons Malaysia and other leading pharmacy.

Also can be found at Watsons Online: chewies product range

For more information, please visit:-

Saturday, July 13, 2019

Fantasi Jadi Realiti Dengan Coolblog Unicool

Coolblog dengan bangganya mengumumkan perisa baharu minuman yang diberi nama Unicool semasa pelancaran rasmi pada 20 Jun 2019, di MM Cineplex e@Curve, Mutiara Damansara, Selangor.

Pengurus Pemasaran dan Pembangunan Perniagaan Coolblog, Cik Win Zakaria, hadir di panggung wayang MM Cineplex e@Curve semasa pelancaran rasmi untuk memperkenalkan minuman terbaharu Coolblog yang diberi nama Unicool. Majlis perasmian itu diadakan serentak dengan sesi acara amal meraikan anak-anak yatim dan dihadiri sama oleh wakil Kementerian Perdagangan Dalam Negeri dan Hal Ehwal Pengguna (KPDNHEP), wakil pihak Malaysia Franchise Association, wakil dari pihak pengurusan Ekuiti Nasional Berhad (EKUINAS), pihak pengurusan dan francaisi Coolblog.

Berdasarkan inspirasi dari warna indah pelangi, fantasi, kisah dongeng barat dan haiwan penuh magis iaitu Unicorn, minuman terbaharu Coolblog Unicool didatangkan dalam 3 perisa, iaitu Unicool Magical, Unicool Dazzle dan Unicool Twinkle, dijual pada harga RM7.50 bagi saiz 700ml.

Acara ini menandakan kempen kedua bagi suku tahun kedua Coolblog. Kempen sebelum ini yang memberi fokus kepada Oreo mandapat sambutan yang begitu menggalakkan, manakala kempen 'Hari Harimau' yang diperkenalkan pada suku tahun pertama (Januari - Mac) mencatat peratusan jualan tertinggi bagi kempen 2019.

"Apa yang menarik pada kempen Unicool kali ini adalah pada strategi kami untuk mempersembahkan kepada pelanggan dan penggemar minuman kami sesuatu yang berbeza. Kami sedar bahawa keputusan membeli pelanggan hari ini dipengaruhi oleh beberapa faktor dan salah satunya adalah faktor intangible - pengalaman menikmati minuman Coolblog kami. Umum sedia maklum, harga yang kami tawarkan bagi setiap minuman kami adalah amat berbaloi dan jauh lebih rendah dari jenama yang lain, maka sebab itu strategi kami bagi siri Unicool ini adalah dengan menawarkan maximum customer's experience dalam setiap cawan Unicool kepada pelanggan." kata Cik Win Zakaria.

Dengan cogankata Fantasi Jadi Realiti, mesej utama kempen Unicool ini adalah untuk menyajikan kepada pelanggan satu siri minuman perisa baharu yang menepati citarasa terkini seiring dengan trend minuman di pasaran. Cetusan dari gabungan rasa keladi, strawberi dan manisan coral biru itu telah mula berada di pasaran seawal bulan Jun.

Promosi Unicool secara rasminya berlangsung mulai majlis perasmian itu dan menawarkan promosi menarik, iaitu dengan setiap pembelian minuman Coolblog berjumlah RM8 keatas di cawangan Coolblog terpilih, pelanggan layak mendapat baucer tunai Unicool bernilai RM2 bagi pembelian seterusnya. Bagi menyemarakkan kempen minuman baharu Unicool ini juga, suasana dekorasi cawangan Coolblog dihias indah dengan elemen fantasi, magis, pelangi dan Unicorn. Ini bertujuan mewujudkan satu pengalaman yang menyeluruh kepada pelanggan tatkala menikmati minuman Unicool oleh Coolblog.

"Di kesempatan ini, kami amat berbesar hati kerana dapat bersama-sama meraikan anak-anak dari Rumah Perlindungan PERNIM yang menjadi tetamu cilik kehormat kami pada hari ini. Sebagai sebuah syarikat korporat kami sentiasa mencari peluang untuk berkongsi hasil kejayaan kami dengan mereka yang memerlukan baik dari sokongan kewangan atau beberapa bentuk kerja amal melalui Tanggungjawab Sosial Korporat (CSR) kami yang lain." teruskan kata Cik Win Zakaria.

Cabaran #UnicoolUnicornMakeUp

Sempena kempen Unicool ini, CoolBlog menganjurkan cabaran solekkan wajah yang dinamakan #UnicornMakeUp di media sosial. Untuk mangambil bahagian, pelanggan perlu membeli minuman mana-mana perisa minuman Unicool Coolblog, seterusnya, log masuk ke akaun rasmi Facebook atau Instagram Coolblog, tonton video tutorial solekkan yang disediakan dan dengan mengambil inspirasi gaya solekkan tersebut, pelanggan harus mencipta solekkan tersendiri.

Pelanggan kemudian perlu memuat naik swafoto (selfie) mereka yang siap disolek dan ditatarias di akaun media sosial mereka dan tag Coolblog menggunakan @coolblogmalaysia beserta hashtag #UnicoolUnicornMakeup dan #coolblogmalaysia dalam kapsyen mereka. Cabaran #UnicoolUnicornMakeup bermula dari 1 Julai 2019 dan berakhir pada 31 Ogos 2019. Tiga (3) pemenang bertuah akan berpeluang memenangi wang tunai sebanyak RM500.00 setiap seorang.

Suria X Coolblog Jam 2019

Coolblog juga buat kali ketiga, bekerjasama dengan Suria FM untuk kempen Unicool dengan menganjurkan acara Suria X Coolblog Jam 2019 di dua lokasi di Lembah Klang dan satu lokasi di luar Kuala Lumpur. Orang ramai akan berpeluang untuk berhibur bersama Coolblog, Suria FM dan artis jemputan sepanjang bulan Jun sehingga Julai 2019.

Sebarang hebahan dan maklumat lanjut mengenai Suria X Coolblog Jam 2019 telah disiarkan di radio Suria FM dan di laman rasmi Suria FM iaitu dan juga di laman rasmi Coolblog.

Bersempena dengan pelancaran rasmi Unicool, Coolblog mengadakan program menonton filem Toy Story 4 di panggung wayang MM Cineplex e@Curve, Mutiara Damansara, Selangor.

Untuk maklumat lanjut sila melayari dan mengikuti Coolblog di platform media sosial dibawah:-

Monday, July 8, 2019

IndoBowl Cafe @ Lake Fields, Kuala Lumpur ~ A Cosy Restaurant For Indomie Lover

Eating instant noodle has been one of my favourite quick-and-easy way to satisfy my late-night cravings. I love spicy instant noodle and one of my favourite brand since young is Indomie. Indomie is one of the well known brand in the market and is produced by Indofood, the largest instant noodle manufacturer in Indonesia.

With an aim to turn the all-time-favourite Indomie into fancy dishes that come in more fun way and more varieties served with the noodles, IndoBowl Cafe comes in to heat up the Indomie craze in the market.

Wow-ing at this IndoBowl Signature of Mumbo Jumbo set

IndoBowl is Malaysia's first and only Indomie themed cafe famous for its signature sambals. This Indonesian inspired kopitiam started its flagship in September 2017. With a passion to serve good comfort street food in cosy environment with affordable prices, 'Simplicity' is the goal. The cafe is spacious and comfortable for all ages, and this is a Muslim friendly cafe.

I was delighted when I received an invitation from IndoBowl Cafe to try its new and classic dishes. Couldn't be more happier and exciting to try their signature spicy sambals!

Refreshing welcome drink

Simply delicious Grilled Madura Style Chicken Satay drenched in 
special mix of savory and sweet soy sauce, shallots and onions to kick start our appetite

The Signature Indomie Mumbo Jumbo

Exactly feeling like dancing on the rock, this Indomie Mumbo Jumbo served with ~

Grilled Chicken Madura
Australian Lamb Rack
Grilled Australian Rib Eye Steak
4 Sunny Side Up Eggs
Signatue Sambal Merah (Spicy Red Sambal) and Sambal Hijau (Sweeter Sauce Green Sambal)
2 pieces of Grilled Madura Style Chicken Satay

RM59 per set

This huge platter can be shared between 3-5 persons, perfect for family or 
friends' gathering for good food and good chats.

Indomie Soto Seafood

Soup lovers can opt for this warm sweet comfort soupy Indomie noodles which served with fresh prawn, squid, crab stick, fish ball, fried tofu, fried egg and sambal merah. Good tips is to have this fast as the noodles will become soggy though.

Indomie Salted Egg Chicken

Dry Indomie served with fried salted egg chicken chunks, sunny side up egg and sambal merah.

Indomie Australia Ribeye Steak

Dry Indomie served with slices of grilled ribeye steak in easy bite size. 
Topped with sunny side up egg and sambal merah.

Nasi Ayam Balado

Fried rice served with chicken chop marinated with turmeric, 
sunny side up egg, sambal merah and a piece of crunchy cracker.

Indomie Specialty Beverage

Giant Soda Gembira ~ soda water, syrup and basil seed
Giant Cendol Jagung ~ cendol, creamed corn, coconut milk

IndoBowl Cafe Kuala Lumpur (HQ)

72 Jalan Tasik Utama 7
Lake Fields, Sungai Besi
57000 Kuala Lumpur

Contact Number: 019-542 6869

Operating Hour:
Monday to Sunday ~ 11am until 10pm

Do check out their latest promotion and menu at:-